| Dear %%First Name%%,We hope you've been enjoying your Monday Morning Motivator. If you've received this issue for the first time - welcome aboard! It only takes a couple of minutes to start your week off right with the MMM! Be encouraged by the success or great ideas of others in your business community. The MMM has a community of 144,552 subscribers. 
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This week we share a powerful message from author and speaker, Brian Tracy. Have you ever wondered why success for some people just seems to happen effortlessly while others just can't seem to get a break? 
 One of the primary reasons for wealth or poverty throughout history has been the principle of "The parable of the talents." To read it for yourself it is found in the Bible in Matthew chapter 25 verse 14 - 30.
 Let's look at some of these reasons.
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 Reasons For Rich Or Poor
 
 Why do some people retire rich and most people retire poor? This subject has fascinated philosophers, thinkers, mystics and teachers throughout the ages. There have been so many cases of hundreds or thousands and even millions of men and women who have started with nothing and become financially independent that people are naturally curious to know why it happened and what are the common rules or principles that others can apply to become wealthy as well.
 
 Why People Become Rich
 
 One illustration of this key principle is called the parable of the talents. In the Bible, it says, "To him that hath, shall more be given, and he shall have abundance. But from him that hath not, even that which he hath shall be taken away."
 
 Accumulation Leads to More Accumulation
 
 What does it mean? In the modern world, we say "the rich get richer and the poor get poorer." The fact is that people who accumulate money tend to accumulate more and more. People who don't accumulate money seem to lose even that little bit of money which they have.
 
 Why should this happen? The great success principle, the single idea that explains human destiny is simple. It says that, "you become what you think about, most of the time."
 
 Control Your Thoughts
 
 And whatever you dwell upon, grows in your reality. You create your entire world by the things you choose to think about and how you choose to think about them.
 
 It just so happens that wealthy, successful people fill their minds with thoughts, words, pictures and images of wealth, affluence, success, productivity and solutions to problems in the marketplace, most of the time. These thoughts trigger the reticular activating cortex, the part of the brain that makes you more alert and sensitive to things that you have decided are important to you.
 
 Activate Your Reticular Cortex
 
 For example, if you decide to invest in a mutual fund, you will start to see news and information about mutual funds everywhere. Mentions in newspapers and magazines will jump out at you. These notices have always been there but now you have sensitized your brain to pick them up and draw them to your attention with far greater frequency and vividness. This is the function and power of your reticular cortex.
 
 Avoid Poverty Thinking
 
 On the other hand, what do poor people think about most of the time? Unfortunately, poor people fill their minds with thoughts of scarcity, lack, poverty, being unable to afford things. They are always thinking and talking about how little money they have, how much things cost and how they wish things could be better financially. What they think about most of the time is how little money they have.
 
 Think Like Wealthy People Think
 
 Wealthy people from an early age think about how much they have, how much they want and all the different things they can do to acquire and earn the money and things they desire.
 
 Find Out How Rich People Think
 
 Here's a rule for you. If you want to become successful, find out what failures do and don't do it. If you want to be wealthy, find out what poor people think about, and avoid thinking in those ways. Instead, find out how wealthy people think. Find out what they read. Find out how they spend their time. Study their lives, read their stories and autobiographies and listen to their words when they are interviewed and on tape. The more you find out what financially successful people think and talk about most of the time, and do the same things, the more rapidly you will enjoy the same rewards that they do.
 
 Action Exercises
 
 Here are two things you can do to put this parable of the talents into action:
 
 First, make a decision today that from now on you will think and talk only about the success that you desire. At the same time, you will refuse to talk about or dwell upon your limiting beliefs.
 
 Second, instead of saying, "I can't do it," instead ask the question, "How can I do this?" When you think of something that you want to achieve or accomplish the only question you need to ask is, "How?" How can you do it? What can you do to achieve it? What are your options? How can you get from where you are to where you want to go? This type of attitude will change your life.
 
 If your business needs marketing that works, give us a call. We're here to help!
 Have a great week unless you choose otherwise.
 Drago
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