Dear %%First Name%%,
We hope you've been enjoying your Monday Morning Motivator. If you've received this issue for the first time - welcome aboard! It only takes a couple of minutes to start your week off right with the MMM! Be encouraged by the success or great ideas of others in your business community. The MMM has a community of 153,329 subscribers.
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Are You Intrinsic Focused or Extrinsic Focused?
This week we share a powerful message from author and speaker, Jon Gordon. Jon's message is a great reminder about how to train our minds and sharpen our vision so we can achieve better results. Jon's message resonated with us. Our focus with the MMM has never been about how big we can build our subscriber base. Our main focus was to provide something worthwhile to read each Monday morning and as a byproduct our subscribers have grown from 35 originally to over 150,000 presently.
Check Out Our Video Of The week - South Centre VW - 2017 Jetta Wolfsburg Edition
For years I chose Organic Valley milk over other brands in the supermarket. I had no idea why until I spoke at their remote headquarters surrounded by acres of farm land in the middle of Wisconsin.
I discovered a company that didn't believe in sales and revenue goals. Of course they forecasted sales for budgetary, planning and growth purposes and measured numbers and outcomes, but they did so with the belief that numbers were just a byproduct of how well they were living and sharing their purpose.
Instead of focusing on goals with numbers, Organic Valley passionately focused on their purpose driven goals: providing opportunities for farmers to make a living; sustainability of the land; and providing families with healthy dairy products that were free of hormones and antibiotics. The result: Organic Valley's numbers kept growing and growing.
While speaking to an NFL team a few years ago I had each player write their goals on a piece of paper. After a few minutes I had them rip up the paper they had just written on. I was inspired by my friend Joshua Medcalf's book Burn Your Goals but didn't want to be the guy known for causing a fire in an NFL meeting room so I had them rip up the paper instead.
You could hear the complaints and feel their anger and frustration while they ripped up the paper they had just spent time and energy writing on. I then asked, "How many of you wrote down win a super bowl, win x number of games, achieve x number of yards, have x number of interceptions, etc.?"
All the hands went up. I told them that every person in every NFL meeting room has the same goals. So it's not the goals that will make you successful. Otherwise everyone and every team would be successful after writing down their goals. Instead it's your commitment to the process, your growth and your purpose that drives you to reach these goals that will determine what you accomplish.
I then had them write down their commitments and purpose for playing and had them share with the rest of the team. It was powerful.
The truth is numbers and goals don't drive people. People with a purpose drive the numbers and achieve goals. Research clearly shows that true motivation is driven by meaning and purpose rather than extrinsic rewards, numbers and goals.
A study of West Point alums showed that those who had intrinsic goals, "I want to serve my country and make a difference" outperformed those with extrinsic goals "I want to rise in the ranks and become an officer because it's prestigious."
Goals may motivate you in the short term but they will not sustain you over time. Without a good reason to keep moving forward during challenges you either quit or go through the motions like one of the walking dead.
This doesn’t mean you shouldn't measure numbers or have goals. It's okay to have a goal you want to achieve but once you identify a goal or outcome you will be more powerful and energized if you focus on your purpose. Your greater purpose will lead to greater performance!
Purpose driven goals sell more milk, win more football games, enhance performance and lead to outcomes that far surpass your numbered goals.
If your business needs marketing that works, give us a call. We're here to help!
Have a great week unless you choose otherwise.
Drago
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Fredericton Hyundai - www.FrederictonHyundai.com
Oleary Buick GMC - www.OlearyFrederictongm.com
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Desmeules Hyundai - www.DesmeulesHyundai.com
Tomerro Group - www.TomerroGroup.com
New Carolin Gold - www.NewCarolinGold.com
Nor-Lan Chrysler - www.NorLanChrysler.com
Ford Canada - www.Ford.ca
Lincoln Dealers Of Vancouver - www.VancouverLincoln.com
Wye Management - www.Wyemanagement.com
Trotman Auto Group - www.trotmanautomotivegroup.com
West Coast Auto Group - www.Westcoastautogroup.com
Redwater Dodge - www.redwaterdodge.com
Langley Chrysler - www.langleyChrysler.com
Marv Jones Honda - www.Marvjoneshonda.com
Porsche Centre Calgary - www.porschecentrecalgary.autotrader.ca
West Coast KIA - www.westcoastkia.ca
Sundance Mazda - www.sundancemazda.com
Windsor Ford - www.windsorford.dealerconnection.com
Milestone Mazda - www.milestonemazda.com
West Coast Nissan - www.WestCoastNissan.ca
The Christian Athlete My Story - www.thechristianathletemystory.com
Erin Mills Mitsubishi - www.ErinMillsMitsubishi.ca
British Columbia Law Institute - www.bcli.org
Guelph Hyundai - www.guelphhyundai.com
Rodgers Fishing Lodge - www.rodgersfishinglodge.com
Zender Ford - www.ZenderFord.com
West Coast Toyota - www.westcoasttoyota.com
West Coast Ford Lincoln - www.westcoastfordlincoln.com
4D LABS - www.4Dlabs.ca
Dominion Lending - www.dominionlending.ca
Ask Scott - www.AskScott.ca
South Centre VW - www.southcentrevw.com
South Centre Fine Cars - www.southcentrefinecars.com Ca
West Coast Mazda - www.westcoastmazda.com
Kia West - www.kiawest.com
BC Hyundai Dealers - www.HyundaiCanada.com
North Shore Acura - www.NorthShoreAcura.com
Ken Evans Ford - www.kenevansford.com
Cold-FX - www.Coldfx.com
Jim Pattison Toyota - www.jptoyota-surrey.com
Spraggs & Company - www.AskTom.ca
Jim Pattison Hyundai - www.jpautogroup.com
Capital Direct - www.CapitalDirect.ca
Jim Pattison Lexus - www.jimpattisonlexus.com
Happy Honda - www.HappyHonda.com
Watkin Motors - www.WatkinMotors.com
Buist Motors - www.Buistmotors.com
The King Of Floors - www.KingOfFloors.com
Bon Voyage Travel - www.BonVoyageTravel.com
Cove Mortgage - www.CoveMortgage.com
Mattress Mattress - www.MattressMattress.com
Israel Tours - www.Israeltoursforchristians.com
Briar Design & Construction - www.Briarrenos.com
Spa Utopia - www.SpaUtopia.ca
Direct Buy - www.Directbuy.com
Crystal Clear Water - www.crystalclearh2o.ca
Cummins - www.Cummins.com
The Hockey Shop - www.TheHockeyShop.com
Prestigious Properties - www.PrestProp.com
Ralph's Auto Supply - www.Ralphsauto.com
Royal City Jewelers & Loans - www.Rcj.ca
Sunshine Coast Health Centre - www.Sunshinecoasthealthcentre.ca
Sears Carpet & Upholstery Care -
Sure Slim - www.SureSlim.ca
Surrey Golf Club - www.SurreyGolf.com
Tell Del - www.TellDel.com
Tourism Surrey - www.TourismSurrey.com
Just to name a few...
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