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The Power Of Change
Change is a word that often brings individuals and organizations much fear and trepidation. To get better we can't stay the same, we constantly have to look at our lives and businesses and see how we can improve, if we don't our competitors will.
The following message by John Maxwell gives us some great points on how we can make the process of change easier in our lives and businesses.
Here's our latest video creation for West Coast Ford Lincoln - 2013 Ford Fusion
 We tailor video production services for all businesses. Whether you are in retail, B2B or a public company our team will design a content creation solution that meets your needs. Drop us a line to find out more! All leaders know this feeling: You’re progressing in your business, and life’s going along swimmingly. Then suddenly, bam! Someone hits the brakes, and you’re sitting useless in the middle of the street, your competitors zipping past.
You’re staring at the engine and kicking the tires. You can’t figure out what’s broken, but you’re upset with yourself because you knew something was wrong and you let it fester until—what do you know?—you got stuck.
Breathe deeply because I have a one-word fix for your problem: change.
I should caution that one-word fixes can be complicated—especially that particular word. Change is scary. Change is hard. It requires us to toss aside the familiar and jump headlong into the unknown. And change can be rife with failure as we experiment with new ideas until we hit the right mix to jump-start our engines.
But change doesn’t have to be so daunting. The problem is, our expectations of a quick and easy fix derail us. We think there ought to be some sort of magic—if we try something new, it’ll automatically improve our situations. When it doesn’t, we often give up, hope the problem goes away or keep working harder at a solution that clearly isn’t working. So let’s reassess our expectations of change and learn how to ease an organization into it. I guarantee that, the next time you stall, you’ll get moving a whole lot faster.
1. Is your change worthwhile and possible?
Before doing anything, ask yourself two questions: Is this change worth making? Every change you make requires you to pay a price. Try to estimate if the potential return is worth the time, money, good will, energy and relationship costs required to achieve it. And:
Can we do it? A change may be desirable and worthy, but it must also be something that is actually possible. Think about whether your team has the capacity, resolve, time, talent and ability to pull it off. Remember, it’s your responsibility to count the cost and gauge the capacity for every change you desire to make before moving forward.
2. Get your leadership team to buy in.
When we get stuck, we often shift into crisis mode. Quick! Come up with a solution, pull the trigger and hope for the best. What’s wrong with that? Smart leaders think on their feet, right?
Well, yes and no. Swift adaptation is important, but sometimes slowing down is more important. Change won’t be positive unless your leadership team believes in the new vision.
I learned this lesson the hard way years ago when I tried to shortcut the change process. I had led my organization for a long time and had a lot of “chips” with the people. Because of that, I thought I could make a major change without meeting with my top leaders, acquainting them with the problem and getting them all on the same page. What a mistake!
The change I was trying to introduce ground to a halt. I ended up having to apologize for the way I did things. And those “chips” I held? I spent a lot of them. I learned my lesson. If you need to make changes, go through the right process. Shortcuts never lead to anyplace worth going.
3. Make improvement, not perfection, the goal.
We put enormous effort into making business changes. We take risks. We spend time and money implementing something new.
And because of that, we want those changes to pay off—in big ways, not small. Having high expectations isn’t necessarily a bad thing—unless they are totally unrealistic.
We get into trouble when we think our initiatives will yield perfect solutions. I don’t want to burst your bubble, but guess what: They won’t. So take perfection off the table because you’ll drive yourself and your team mad if you insist on it. Instead, shoot for some level of improvement and measure your outcomes on progress, not perfection.
4. It should feel awkward.
Intellectually, we know that change means things will be different. Yet for some reason we expect it to be comfortable. Let’s get real. If change doesn’t feel a little weird, it’s not really change.
Anticipate the discomforts your team will feel and guide them through those difficulties. Paint the picture for them ahead of time—let them know what’s coming and what they might expect. Then remind them that stress, uncertainty and upheaval are normal—and temporary. Offering comfort and reassurance is a key part of your job.
5. Evolution is easier than revolution.
Get ready to make some judgment calls. How much are you planning to shake up your organization? Are you going to make an “evolutionary” change or a “revolutionary” one? Make sure you understand the difference because if you’re making the latter, you’d better prepare your people for significant upheaval.
An evolutionary change is a refinement to what has already been. You’re tweaking the way your organization runs, hoping to make incremental improvements. These kinds of changes typically aren’t highly disruptive.
Revolutionary changes are different. You’re turning the place upside down, shaking it up and putting the pieces back together in ways you hope will yield major progress. Sometimes this is exactly what you need—maybe that engine was beyond repair. But these changes can consume all your organization’s energy and bring it to a grinding halt if you aren’t careful. Know what you’re getting yourself into.
6. Change yourself first.
As a leader, you can’t be a change agent for your organization if you’re stagnant on the inside. You need to commit to your own personal growth if you are going to lead your company through changes and improvements. You need to set goals, fix aspects of your life that aren’t working and strengthen relationships. You’ve got to be reading, learning and studying, all in an effort to accelerate toward your vision of your future. Remember how we started this conversation: You don’t want to get stuck. The day you stop growing and changing is the day you start to lose credibility as a leader.
“In the end, it is important to remember that we cannot become what we need to be by remaining what we are,” author and business leader Max De Pree once said. That’s true of me and of you, your team and your organization.
If you want to keep getting better, you need to embrace change and become its champion. If your business needs help making changes, give us a call. We're here to help!
Have a great week unless you choose otherwise.
Drago
PS - We are committed to helping businesses become better marketers. One way we do that is through Content Creation Strategies and video is a big part of that. Creating video content for your website, YouTube channel and blog are essential for online marketing success. Here are some great examples from our clients.
West Coast Toyota - Real People Real Stories
 Many of you know that my 13 year old son Caleb has Type 1 Juvenile Diabetes. We are proud of our partnership with Greystone Promotional Products to offer our clients and subscribers exclusive specials.. If you need gifts for your staff or clients, check out our specials below. You will also be helping us as a portion of all sales will go to support The Juvenile Diabetes Research Foundation! We have been able to donate over $24,000 so far. Thank You for your support and consideration. If you don't see what you are looking for in the product specials you can call or visit the website and mention our promo code ADG 1011 to receive discounts on other products.. CLICK HERE!

Testimonial Of The Week - We recently had the chance to sit down with Michelle Jones-Ruppel, President of West Coast Ford/Lincoln and West Coast Nissan and also Randy Saunders, General Sales Manager of West Coast Toyota. We asked them if they would recommend us and our company, below is what they had to say. Click on the image

We also wanted to say Thank You for allowing us to meet with you every Monday Morning. The MMM has experienced incredible growth with a subscriber base of 101,398 people. To Sign Up For The MMM simply send an email to drago@adamadgroup.com with the word subscribe in the subject line. We are truly grateful and humbled by the positive comments we receive weekly. If you enjoy the MMM please pass it along and let others know about it. To see our newsletter archives Click Here! or copy and paste the following link into your browser http://adamadgroup.com/newsletter-archive/ Please meet some of our fabulous clients or view their commercials at our YouTube Channel: West Coast Nissan - www.WestCoastNissan.ca Erin Mills Mitsubishi - www.ErinMillsMitsubishi.ca British Columbia Law Institute - www.bcli.org Sherwood Park Dodge - www.sherwoodparkdodge.com Zender Ford - www.ZenderFord.com West Coast Toyota - www.westcoasttoyota.com West Coast Ford Lincoln - www.westcoastfordlincoln.com 4D LABS - www.4Dlabs.ca Dominion Lending - www.dominionlending.ca Ask Scott - www.AskScott.ca South Centre VW - www.southcentrevw.com South Centre Fine Cars - www.southcentrefinecars.com West Coast Mazda - www.westcoastmazda.com Kia West - www.kiawest.com BC Hyundai Dealers - www.HyundaiCanada.com North Shore Acura - www.NorthShoreAcura.com Ken Evans Ford - www.kenevansford.com Cold-FX - www.Coldfx.com Jim Pattison Toyota - www.jptoyota-surrey.com Spraggs & Company - www.AskTom.ca Jim Pattison Hyundai - www.jpautogroup.com Capital Direct - www.CapitalDirect.ca Jim Pattison Lexus - www.jimpattisonlexus.com Happy Honda - www.HappyHonda.com Watkin Motors - www.WatkinMotors.com Buist Motors - www.Buistmotors.com The King Of Floors - www.KingOfFloors.com Bon Voyage Travel - www.BonVoyageTravel.com Cove Mortgage - www.CoveMortgage.com Mattress Mattress - www.MattressMattress.com Israel Tours - www.Israeltoursforchristians.com Briar Design & Construction - www.Briarrenos.com Spa Utopia - www.SpaUtopia.ca Direct Buy - www.Directbuy.com Crystal Clear Water - www.crystalclearh2o.ca Cummins - www.Cummins.com The Hockey Shop - www.TheHockeyShop.com Prestigious Properties - www.PrestProp.com Ralph's Auto Supply - www.Ralphsauto.com Royal City Jewelers & Loans - www.Rcj.ca Sunshine Coast Health Centre - www.Sunshinecoasthealthcentre.ca Sears Carpet & Upholstery Care - www.Searscarpetcleaning.ca SureSlim - www.SureSlim.ca Surrey Golf Club - www.SurreyGolf.com Tell Del - www.TellDel.com Tourism Surrey - www.TourismSurrey.com Just to name a few…
Success Profile
This week's success profile is Charles Chung and his team at Erin Mills Mitsubishi. Erin Mills Mitsubishi was founded in late 2009 and has been dedicated to delivering top quality sales and service in the Greater Toronto Area. They recognize that customers' expectations are increasing daily and Charles and his team are committed to providing excellence through all aspects of the sales and service experience at Erin Mills Mitsubishi. This was recently recognized by the President of Mitsubishi Canada, who stated that the team at Erin Mills was doing an outstanding job. This commitment to excellence has led to Erin Mills Mitsubishi becoming the biggest Mitsubishi dealer in the GTA in a very short time. To learn more about Charles and Erin Mills Mitsubishi, Click Here!
You can also visit them online at www.ErinMillsMitsubishi.com Can The Adam Advertising Group help your business, or do you have a success story we should hear about? Contact Drago Adam at drago@AdamAdGroup.com or call 604 937 - 8886 or 866 923 - 6477 Click Here! for our newsletter archive |