Dear %%First Name%%,
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All In!
This week we share a powerful message about what it takes to achieve anything personally or professionally. Whether it’s in life, business or sports, nothing significant or real progress won’t happen till we go, All In!
Check Out Our Video Of The Week – Kill Your Excuses
I was 10 years old when I made a decision.
Not a wish. Not a “maybe someday.”
A real, life-altering, non-negotiable decision:
I was going to become an NHL player.
Not “I’ll try.”
Not “I hope it works out.”
I decided—and I backed that decision with action, discipline, obsession, and belief.
And years later, after countless early mornings, missed parties, injuries, setbacks, rejections, and thousands of hours of skating, training, visualizing, and sacrificing…
I signed a contract with the New York Rangers when I turned 20.
That wasn’t luck.
That was commitment.
That was what happens when you burn the boats and go all in on your vision.
No Plan B
There were people who said, “Have a backup plan.”
But here’s the truth: you don’t need a backup plan when you’re fully committed to Plan A.
That doesn’t mean it’s easy. That doesn’t mean it happens overnight.
But it does mean that when things get hard—and they will get hard—you don’t flinch. You don’t fold. You double down.
You train when no one’s watching.
You study the greats.
You get better when others get bitter.
And you keep going—because that’s who you are.
Identity Is Everything
I wasn’t just trying to make it to the NHL. I became the kind of person who would.
That’s a critical shift. When your goal becomes part of your identity, everything changes:
You don’t “have to” practice—you want to.
You don’t fear failure—you expect growth.
You don’t wait to feel motivated—you act with purpose.
Every day, I asked myself, “What would an NHL player do today?”
And then I went out and did it—whether I felt like it or not.
The Power of Massive Action
Here’s what I’ve learned:
Dreams die in hesitation. They grow in action.
And not just once. Consistent, disciplined, relentless action.
You don’t achieve a dream by wanting it.
You achieve it by working for it like your future depends on it—because it does.
So here’s my challenge to you: What’s your NHL contract?
What’s the dream you’ve buried under excuses?
What’s the decision you’ve been avoiding?
What’s the identity you need to step into to become who you were meant to be?
Make the decision.
Burn the boats.
Raise your standard.
And go after it with everything you’ve got.
If I can go from a kid with a dream to a player with a Rangers contract—you can do it too.
You already have what it takes.
Now it’s time to prove it—to the world and to yourself.
If your business needs marketing that works, give us a call. We're here to help!
Have a great day unless you chose otherwise!
Drago
Special Note - We just finished building two new websites for our clients, Baan Lao Fine Thai Cuisine which was recently voted Canada's Best Restaurant! www.baanlao.ca
Also, Bath Investments www.bathinvestments.com
If your company or business needs a new website or a refresh we are here to help!
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Please Meet Some Of Our Fabulous Clients
Baan Lao Fine Thai Cuisine – www.Baanlao.ca
Ford Canada - www.Ford.ca
Vancouver Giants – www.VancouverGiants.com
West Coast Auto Group - www.WestCoastAutoGroup.com
Trotman Auto Group - www.TrotmanAutoGroup.com
Jim Pattison Auto Group - www.JPAutoGroup.com
Izotropic Corporation - www.Izocorp.com
Primary Logistics – www.Primarylogisticsinc.com
Hecate Cove Lodge – www.HecateCove.ca
Century Lithium - www.Centurylithium.com
Surrey Cedar – www.SurreyCedar.com
Mountain Boy Minerals - www.mtb-metals.com
Brigadier Gold - www.Brigadiergold.ca
Biologic Pharmamedical - www.biologicpharmamedical.com
Entheon Biomedical - www.Entheonbiomedical.com
Naturally Splendid - www.NaturallySplendid.com
Old Mill Cadillac Chevrolet Buick GMC - www.OldmillGM.ca
Eastside GM - www.EastsideGM.ca
Bourgeois Auto Group – www.BourgeoisAutoGroup.com
Comox Valley Dodge – www.ComoxValleyDodge.com
Comox Valley Toyota – www.ComoxValleyToyota.com
Finneron Hyundai - www.FinneronHyundai.com
Dueck GM - www.DueckGM.com
King Of Floors - www.KingOfFloors.com
Tell Del - www.TellDel.com
Spraggs & Company - www.Spraggslaw.ca
Royal City Jewelers & Loans - www.RCJ.ca
Spa Utopia - www.SpaUtopia.ca
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