Dear %%First Name%%,
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Incremental Improvements = Compounding Results
This week we share a great message from author and speaker, Mark Sanborn. Mark's message gives us some practical ways to think about making powerful and effective changes in all areas of your life. Just think about how powerful your future can be if you were able to make incremental improvements on a consistent basis.
The secret to dramatic improvement can be summarized with one word:
Better.
Check Out Our Video Of The Week - Abbotsford Chrysler - Let It Go!
Better always works. Better is always an improvement. It increases value. It defeats complacency. It moves us forward.
Everyone likes better: better relationships, better health, better jobs, better everything.
Ever heard anyone say, "Please, don't make it better!" Nope.
Customers want better. They like it when they get more in the way of services and benefits, especially when they don't have to pay more to enjoy them.
Sometimes we get better quickly...in a big way...but not usually.
More often than not, better is small and steady. Lots of little things done better over time create a big improvement.
Want to be 200% better? Good luck. Go ahead and try, but you're fighting tough odds.
Why not be 5% better each week for the next 20 weeks? That's much more realistic. Much more doable.
To get better, ask better questions.
Here's the first: what is "better"?
Like the Germans say, all progress is change but not all change is progress. "Different" and "better" aren't always the same.
Define the improvement. Quantify "better." You can't hit a target you can't see. You don't get better by accident.
Who decides what is better? You can, for starters. How do you want to improve? What do you want to become?
In the marketplace, customers want a say in defining better. Ever had a brilliant idea that you thought was amazing and the customer thought was...not so good?
Ask your customer or client what better looks like. They've probably got some good ideas.
Understand what better is before you start pursuing it.
Then ask this question: what would make me better?
Ask yourself. I'm sure you've got ideas. But ask others. Others who know.
Coworkers. Colleagues. Your boss. Family members.
Just make sure they care for you enough to tell you the truth. Many people will dodge the question or blow smoke. They don't want to offend you.
If you don't want to know, don't ask. But if you're really committed to improving yourself, those who truly love you can give you some suggestions.
Finally, in this simple one word exercise for dramatic improvement, ask this question: what will I do better today?
Doing everything better is practically impossible (even though it seems like a great idea to over-achievers).
Consider: not everything needs to be improved. Really. Sometimes good is good enough. You can only submit accurate expense reports. If they're done neatly and on time, there isn't much room for doing them better.
Pick at least one thing you can do better today. Don't pick 3 or 4. Too many priorities aren't much better than no priorities at all.
Commit to doing one thing better today, and you'll improve. And you'll have a better day...and a better life.
What will you do better today?
If your business needs marketing that works, give us a call. We're here to help!
Have a great week unless you choose otherwise.
Drago
Special Announcement - The Adam Ad Group has formed a strategic partnership with Wye Management. Wye Management is one of the leading companies for sales and management training in the auto industry. We are extremely pleased with this partnership, as it allows us to offer the auto industry a comprehensive marketing and training solution that will allow dealers to sell more cars and reduce marketing and training expenses!
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Please Meet Some Of Our Fabulous Clients
Ford Canada - www.Ford.ca
Lincoln Dealers Of Vancouver - www.VancouverLincoln.com
Wye Management - www.Wyemanagement.com
Trotman Auto Group - www.trotmanautomotivegroup.com
West Coast Auto Group - www.Westcoastautogroup.com
Redwater Dodge - www.redwaterdodge.com
Langley Chrysler - www.langleyChrysler.com
Marv Jones Honda - www.Marvjoneshonda.com
Porsche Centre Calgary - www.porschecentrecalgary.autotrader.ca
West Coast KIA - www.westcoastkia.ca
Sundance Mazda - www.sundancemazda.com
Windsor Ford - www.windsorford.dealerconnection.com
Milestone Mazda - www.milestonemazda.com
West Coast Nissan - www.WestCoastNissan.ca
The Christian Athlete My Story - www.thechristianathletemystory.com
Erin Mills Mitsubishi - www.ErinMillsMitsubishi.ca
British Columbia Law Institute - www.bcli.org
Guelph Hyundai - www.guelphhyundai.com
Rodgers Fishing Lodge - www.rodgersfishinglodge.com
Zender Ford - www.ZenderFord.com
West Coast Toyota - www.westcoasttoyota.com
West Coast Ford Lincoln - www.westcoastfordlincoln.com
4D LABS - www.4Dlabs.ca
Dominion Lending - www.dominionlending.ca
Ask Scott - www.AskScott.ca
South Centre VW - www.southcentrevw.com
South Centre Fine Cars - www.southcentrefinecars.com
West Coast Mazda - www.westcoastmazda.com
Kia West - www.kiawest.com
BC Hyundai Dealers - www.HyundaiCanada.com
North Shore Acura - www.NorthShoreAcura.com
Ken Evans Ford - www.kenevansford.com
Cold-FX - www.Coldfx.com
Jim Pattison Toyota - www.jptoyota-surrey.com
Spraggs & Company - www.AskTom.ca
Jim Pattison Hyundai - www.jpautogroup.com
Capital Direct - www.CapitalDirect.ca
Jim Pattison Lexus - www.jimpattisonlexus.com
Happy Honda - www.HappyHonda.com
Watkin Motors - www.WatkinMotors.com
Buist Motors - www.Buistmotors.com
The King Of Floors - www.KingOfFloors.com
Bon Voyage Travel - www.BonVoyageTravel.com
Cove Mortgage - www.CoveMortgage.com
Mattress Mattress - www.MattressMattress.com
Israel Tours - www.Israeltoursforchristians.com
Briar Design & Construction - www.Briarrenos.com
Spa Utopia - www.SpaUtopia.ca
Direct Buy - www.Directbuy.com
Crystal Clear Water - www.crystalclearh2o.ca
Cummins - www.Cummins.com
The Hockey Shop - www.TheHockeyShop.com
Prestigious Properties - www.PrestProp.com
Ralph's Auto Supply - www.Ralphsauto.com
Royal City Jewelers & Loans - www.Rcj.ca
Sunshine Coast Health Centre - www.Sunshinecoasthealthcentre.ca
Sears Carpet & Upholstery Care -
Sure Slim - www.SureSlim.ca
Surrey Golf Club - www.SurreyGolf.com
Tell Del - www.TellDel.com
Tourism Surrey - www.TourismSurrey.com
Just to name a few...
Can The Adam Advertising Group help your business, or do you have a success story we should hear about?
Contact Drago Adam at drago@AdamAdGroup.com
or call 604 937 - 8886 or 866 923 - 6477
Click Here! for our newsletter archive
Can The Adam Advertising Group help your business, or do you have a success story we should hear about?
Contact Drago Adam at drago@AdamAdGroup.com
or call 604 937 - 8886 or 866 923 - 6477
Click Here! for our newsletter archive
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